Every year I'm fortunate enough to create the poster art for Asheville Community Theatre. The designs are printed to be 3'x5' and displayed downtown outside the theatre to attract patrons.
This year's poster series took a slight departure from season's past. With all of the excitement around Asheville Community Theatre's remodeling and reopening, a new design approach was taken that was inspired by the geometric patterns found in the interior of the theatre. The result? A geometric design motif that is bold, bright, and full of energy.
The new motif was also applied to social media assets, print advertisements, a season brochure, and billboard designs.